Whatever stage of your journey you’re at — whether you’re hoping to conceive, navigating IVF, already pregnant, or settling into life after birth — you’ve come to the right place if you’re curious about diet and fertility.
I’m Florence Rowe, and as a specialist fertility and women’s health dietitian, I’ll give you personalised, practical advice, rooted in the latest science but always shaped around your life.
Because this isn’t just about food. It’s about feeling in control of your health, understanding your body, and giving yourself the very best chance at a healthy, happy family.
Why Nutrition Matters — At Every Stage
It’s easy to underestimate the power of nutrition. We’re often told that fertility is a roll of the dice, or that pregnancy symptoms “just have to be tolerated.” But the truth is, nutrition and lifestyle have a profound influence on your reproductive health, your pregnancy experience, and your postnatal recovery.
Studies, including research from Harvard, have shown that simple changes in your diet can reduce infertility risk by as much as 69%. No crash diets or punishing regimes — just clear, evidence-based adjustments that support your body’s natural processes.
While not everything is within our control, many things are. What you eat, how you rest, how you manage stress — these are all levers we can pull to create an environment that’s as supportive as possible, for you and for your future baby.
Curious to learn how nutrition could make a difference for you? Let’s explore it together.
Fertility: Preparing Your Body for Conception
Trying to conceive can feel like an emotional rollercoaster. I’m here to help you take back some control.
Whether you’re preparing for natural conception or starting fertility treatment, we’ll work together to optimise your health from every angle. That means supporting your hormones, improving egg and sperm quality, creating the healthiest possible environment for implantation, and helping you feel strong and confident throughout.
If you’re living with conditions like PCOS, endometriosis, or adenomyosis, I’ll help you manage these sensitively through diet and lifestyle adjustments. And when it comes to weight, I take a gentle, compassionate approach — whether you’re looking to lose a little, maintain, or simply feel better nourished without the pressure of perfection.
Supplements can play an important role too. I’ll guide you through exactly what’s worth taking, and what’s not, removing the guesswork and confusion.
And let’s not forget male fertility — which is so often overlooked. Nutrition and lifestyle changes can have a huge impact on sperm health, motility, and DNA quality. If you’re navigating this journey as a couple, I’ll support you both, because fertility is a shared path.
Whenever you’re ready, I’m here to help you take the next step.
Male Fertility: Supporting Sperm Health Through Nutrition
Fertility is very much a shared journey, and male reproductive health is just as vital as female fertility — yet it’s often overlooked in mainstream advice. Nutrition and lifestyle choices play a significant role in supporting healthy sperm production, motility, and DNA integrity. The good news is that sperm regenerate every 70 to 90 days, which means that with the right changes, we can make a real difference within just a few months.
I’ll work with you to boost key nutrients that have been shown to improve sperm health, such as antioxidants, zinc, selenium, and essential fatty acids. Together, we’ll also explore how to reduce exposure to environmental toxins, manage weight and metabolic health, and support your body’s natural hormone balance — all of which contribute to healthier, stronger sperm. Whether you’re preparing for natural conception or IVF, I’m here to guide you with practical, achievable steps that fit your lifestyle.
Pregnancy: Supporting You and Your Baby
Pregnancy is a time of enormous change, not just physically, but emotionally too.
With every trimester comes new nutritional needs, new questions, and sometimes new worries. Whether you’re managing morning sickness, coping with food aversions, or navigating gestational diabetes, I’ll help you understand exactly what your body — and your baby — need to thrive.
We’ll explore everything from the safest supplement choices to healthy weight gain in a way that feels positive, not pressured. If you follow a vegetarian, vegan, gluten-free or otherwise restricted diet, I’ll make sure you’re supported with practical, realistic meal ideas that suit your lifestyle and energy levels.
My goal is simple: to give you confidence throughout this remarkable chapter in your life, knowing you’re doing the very best for yourself and your growing family.
Let’s build your personalised pregnancy nutrition plan.
Postnatal Recovery: Healing, Replenishing, and Thriving
After your baby arrives, your body shifts into healing mode — and with exhaustion and endless demands, it’s all too easy to put your own needs last.
I’m here to make sure that doesn’t happen.
Together, we’ll work on replenishing vital nutrients, restoring your energy, and supporting your emotional wellbeing. Whether you’re breastfeeding or not, your body has specific needs after birth, and a few simple dietary strategies can make a world of difference to how you feel day to day.
We’ll also talk about achievable ways to support your mood, energy, and immune system — because postnatal recovery goes far beyond physical healing. My support continues well beyond the typical six-week check, for as long as you need me.
Whenever you’re ready, I’ll be here to support your recovery.
Who I Work With
I work with a wonderfully diverse range of people — individuals and couples at the very start of their fertility journey, hopeful parents undergoing IVF, people navigating pregnancy after loss, and new parents adjusting to life with their little one.
If you’re living with conditions like PCOS, endometriosis, adenomyosis, or premature ovarian insufficiency, you’ll find tailored, compassionate support here. And if you’re a man looking to improve your fertility health, know that you are equally welcome and equally important in this process.
Even if you don’t see your situation described here, please reach out. You are warmly invited to this space.
Evidence-Based, Nutritional Care
In a world filled with conflicting advice, I offer something different: clarity.
As an HCPC-registered dietitian with years of clinical experience, I base all my guidance on the latest, high-quality research — and on what works in the real world, with real people. I work closely with GPs, fertility specialists, and clinics to give you connected, seamless care.
If you’re feeling overwhelmed by all the advice about food and fertility that’s out there on the internet and on social media, let me help you cut through the noise, and understand what’s best for your and your body.